Things We’ve Told Our Customers


I’ll build it however you want.
When it comes to the web there are people that have a clear, set vision and they don’t want to stray away from their goal. We understand that.  When we have worked with clients we have had expertise to offer.  However, it didn’t fit exactly into their vision for their site. That’s okay with us.  We have ideas and we share them.  If you don’t like them, we’ll move on.
There’s a solution.  Even Google can’t hide it.
SEO is a beast to manage. A majority of the time SEO, to be done well, take hours to prepare, hours to execute, and hours to keep up with. If there’s ever something that can cause SEO headaches, it’s when a search engine changes its algorithm.  What once worked no longer does and you drop two spots.  You have to adjust to gain those two spots back based on what is shared regarding the change to that algorithm. However, the interesting thing about SEO is that search engines are often likened to “the man” when they change, but a teddy bear when things work like they should.  We’ll have the latest apps and information communities at the ready for when the changes come so that we can roll with them.  You can be at ease knowing that whatever changes happen we’re already watching the trends to see what is necessary to keep your highest spot in search engine result pages.
Let’s take that off your plate.
Even after your site is built managing it all can be overwhelming.  That is why one of our services is website management.  The day-to-day operation of your business or blog might require 100% of you.  We can be the 100% that manages your website.  We’ll take that off your to-do list.  Rest easy because we have you covered.
That’s a full-time person.
Again, the necessary monster that is SEO requires a lot of work to go into it.  It may seem like something that is “just done.”  To a degree, that’s true. You can “just do” SEO.  You can spend time setting up your pages and analytics for a couple of keywords and be “done with it.”  Then, the search engine crawls your site and sees some relevant information and it reaches exactly the people that typed in exactly what you put in. But what if they put your search term in the wrong context?  For example, let’s say you’re a publisher.  If you decide that you want to be number one on the search engine result pages for “book sales” and other things directly related to publishing.  You build your structure so that you actually take that number one spot.  But they weren’t looking for something related to the book they wanted to publish.  They were looking for sales…on books.  Your hard work got you the number one spot but the context by which someone searches the term you chose has so many divided loyalties, those that actually choose your site might be hit or miss. The truth is you must “just do” SEO, the right way.  Keyword research alone can take, at a minimum, an eight-hour workday.  Fine-tuning your website content and creating content to work with your chosen keywords can take, at a minimum, an eight-hour workday.  The reality is that, good, quality SEO takes a full-time person dedicated to it.  When your website is working like a well-oiled machine, their work is not complete.  They have to keep up with the trends in search and make sure that the keywords you have aren’t missing your target market when there is another choice that makes more sense. Do you have any ideas as to what the minimum number of hours to put toward that research might be to do SEO the right way? Ready to panic?  Do you have more than one website for your business or blog to work?  We’ve seen it.  So, take all the hours above and multiply them by that number of websites. If that full-time person is you and there are already not enough hours in the day the Webbin’ It is your clear choice.
You would only be being a pest if you were being unreasonable.
A lot of times in website development and design the customer needs to see it on their screen before they can really be happy with it. I [Ryan] actually said this in response to the 11th request to change the accent color to a website I put together for someone who just couldn’t tell me exactly how dark they wanted their green color to be.  The email started with the line, “I’m sure you hate how much of a pest I’m being.” I responded with the statement above because, really, my satisfaction with your project is only realized when your satisfaction is realized.  We finally reached the perfect green on try number 18. That’s what drives our entire customer service philosophy, you!  This is never our website, it’s yours and we want you to be as happy with it if you had created it code piece by code piece yourself.  Our job is not done until we’re there.
Written by: Simon
Posted on: July 16, 2017
Found in: Just Because